New affiliate marketing
A new trend has started where a lot of people are making money through affiliate programs over the internet. With each passing day, the number of people making use of internet to earn money is only increasing. Many people, who are new to affiliate marketing and its programs, often wonder whether it is mandatory to have one’s own website in order to make money online. The answer can be explained in this fashion: having your own affiliate link is very much required, and more important is its promotion. If anyone clicks on your link, or better, buys something from that link, you get a commission from it. This is the best manner in which you can make money online from the comfort of your home. Many people around the world are taking recourse of this to make money, and they have succeeded in their endeavor.
However, just having an affiliate link on the internet and promoting it will help only in the short run. This is because it will render you incapable of fully leveraging on the traffic which you might be getting. So in the long run, it becomes better for you to have your own website, with a kind of an opt-in emailing form where people can subscribe to it.
Did you wonder why? It is because the online sales letters of different products normally have a conversion rate of 0.80% to 2%. So if by means of promotion, you get 100 visits to the affiliate link, hardly 0.80%-2% will buy anything, while the rest will simply leave and never bother to visit back. If luck favors you, few of them might bookmark the link for coming back in the future.
Compare this with having your own website. The same 100 people can get you more money. As mentioned, if you have an opt-in email form and a newsletter, it is very likely that out of those 100, at least 25-30% will subscribe to the list. So once you get their details, the probability of them buying something from you in the future goes up. If not all of them, a few will definitely buy something, and be rest assured that the “few” will certainly be more than 2, so the conversion rate of 2% would increase to about 10-12% on an average, conservatively.
Another advantage that you get by having your own website is the communication of information. If you launch a new product, then you can send an email to everyone in your subscription list and let them know about it, which can help you get even more sales. Even otherwise, you can keep on updating them on developments on your front.
So this stresses the importance of having your own website. For the short run, merely having an affiliate link and promoting it would certainly do, but in the long run, due to the benefits that would accrue to you, it becomes essential to have your own website for successfully making money by the medium of the internet.